About Us
Specialist Racing Simulator Solutions for Brands and Venues
Exsim creates unforgettable motorsport experiences, crafted with innovation, passion, and precision.
We’ve spent years designing and delivering immersive, high-performance simulator activations for some of the sport’s most iconic venues and brands. We specialise in high-end simulator design and manufacture, providing complete commercial solutions, from bespoke builds and white-glove installation to ongoing technical support.
Our clients include:
Simulator Experience
Simulators Installed
Project Delivered
Why Exsim?
From concept to competition, we take care of every detail.
Built by motorsport engineers
We design and build our own simulator systems, rather than sourcing and reselling off-the-shelf products.
Integrated hardware, software, and operations
Our simulators are designed as complete systems, combining hardware, software, and operational workflows.
Designed for Real-World Environments
Our setups are built to operate reliably in commercial settings, not just controlled demo environments.
Proven in commercial deployments
From events to permanent installations, our systems have been tested and refined in real-world use.
we are on a mission
To make professional racing simulation more accessible, engaging, and impactful for people around the world.
Our approach
From Concept to Experience
Precision
Passion
Performance
Partnership
The Craft Behind The Experience
Frequently asked questions
What does Exsim do?
Exsim designs, builds, installs and operates professional motorsport simulator solutions for brands, venues and private customers worldwide. With over 15 years of industry experience, we deliver everything from racing simulator hire and permanent installations to bespoke branding, software integration and ongoing support, creating complete simulator experiences tailored to every project.
Do you only provide racing simulators?
No. Exsim provides complete simulator solutions rather than hardware alone. Alongside professional racing simulators, we offer custom branding, simulator software, installation, technical support, pit stop challenges, reaction wall activities and other interactive experiences to create engaging motorsport activations and venues.
How long has Exsim been building simulator experiences?
We've been designing and delivering professional motorsport simulator experiences for over 15 years. During that time we've worked with global brands, entertainment venues, visitor attractions, corporate clients and motorsport organisations, helping turn ideas into engaging simulator experiences.
Why choose Exsim over other simulator providers?
With over 15 years of experience, Exsim delivers far more than racing simulators. Our in-house team designs, builds, installs and supports every project, ensuring every detail is carefully planned from initial consultation through to deployment and aftercare. We combine real-world motorsport expertise with commercial experience to create simulator solutions that are reliable, engaging and built around your goals.
Who are Exsim's services designed for?
Our solutions are designed for a wide range of customers, including brands, corporate businesses, retailers, entertainment venues, visitor attractions, event agencies, motorsport organisations and private enthusiasts. Whether you're planning a one-day activation or a permanent simulator venue, we tailor every project to your objectives and audience.
Can Exsim work on bespoke simulator projects?
Yes. In fact, most of our projects are fully bespoke. We take the time to understand your objectives, audience, available space and budget before recommending the most suitable simulator setup, branding and software options. Every installation is designed around your project rather than an off-the-shelf package.
Do you operate across the UK?
Yes. Exsim delivers simulator projects throughout the UK and also supports international clients worldwide. From local corporate events to large-scale permanent installations overseas, our team can manage delivery, installation and ongoing support wherever your project is based.
What industries do you work with?
We work across a wide range of industries, including automotive, retail, exhibitions, corporate events, visitor attractions, entertainment venues, shopping centres, motorsport and hospitality. Every project is tailored to the customer's objectives, whether it's increasing engagement, driving footfall or creating a permanent simulator attraction.
Let’s Build Something Exceptional
Speak to our team about your simulator project and discover how Exsim can support you from concept to delivery.