About Us

Simulator specialists, built around real-world experience.

For more than 15 years, Exsim has designed, built and supported professional simulator solutions for commercial venues, brands and organisations.

Our clients include:

15+

200+

100+

Sim Experience

Simulators Installed

Project Delievered

Our story

From motorsport roots to international simulator projects

01

MOTORSPORT ROOTS

Founded by motorsport enthusiasts, Exsim grew from a hands-on understanding of racing, simulation and the environments where both come together
02

BUILT AROUND SIMULATION

Over the years, we’ve developed from individual simulator projects into complete systems combining hardware, software, build, installation and ongoing support
03

ONE UK BASE

Our UK headquarters brings technical, build, operations and commercial teams together with our main warehouse and build facilities, keeping projects connected from specification through to delivery
04

INTERNATIONAL REACH

With group operations in Austin supporting North America, and growing activity across the Middle East and Asia, Exsim now supports simulator projects well beyond the UK.

our mission

To make professional racing simulation work better for the people who run it and the people who race

Our team

Built by people who work with simulators every day

Our team works across simulator design, build, software, installation and technical support. The same people developing and testing systems in the workshop also understand how they need to perform once they reach a live venue.
Feature imageFeature imageFeature imageFeature imageFeature image
Bright green Porsche race car number 55 driving on a racetrack with trees in the background.
Black stand with green X logo and white text 'exsim' inside a glass building.

HOW we work

Start with how the simulator will actually be used

No two simulator projects operate in the same way. Before recommending hardware or software, we look at the space, audience, expected usage, staffing and commercial requirements behind the project.
That practical understanding shapes the system we build, from simulator configuration and customer flow to software, installation and long-term support.
Digital display of Ferrari SF15-T Formula 1 race car with stats and performance chart.
Indoor space with a race car and multiple racing simulator setups lined up along a wall.

Precision

Passion

Performance

Partnership

Frequently asked questions

What does Exsim do?
‍

Exsim designs, builds, installs and operates professional motorsport simulator solutions for brands, venues and private customers worldwide. With over 15 years of industry experience, we deliver everything from racing simulator hire and permanent installations to bespoke branding, software integration and ongoing support, creating complete simulator experiences tailored to every project.

Do you only provide racing simulators?
‍

No. Exsim provides complete simulator solutions rather than hardware alone. Alongside professional racing simulators, we offer custom branding, simulator software, installation, technical support, pit stop challenges, reaction wall activities and other interactive experiences to create engaging motorsport activations and venues.

How long has Exsim been building simulator experiences?

We've been designing and delivering professional motorsport simulator experiences for over 15 years. During that time we've worked with global brands, entertainment venues, visitor attractions, corporate clients and motorsport organisations, helping turn ideas into engaging simulator experiences.

Why choose Exsim over other simulator providers?

With over 15 years of experience, Exsim delivers far more than racing simulators. Our in-house team designs, builds, installs and supports every project, ensuring every detail is carefully planned from initial consultation through to deployment and aftercare. We combine real-world motorsport expertise with commercial experience to create simulator solutions that are reliable, engaging and built around your goals.

Who are Exsim's services designed for?
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Our solutions are designed for a wide range of customers, including brands, corporate businesses, retailers, entertainment venues, visitor attractions, event agencies, motorsport organisations and private enthusiasts. Whether you're planning a one-day activation or a permanent simulator venue, we tailor every project to your objectives and audience.

Can Exsim work on bespoke simulator projects?

Yes. In fact, most of our projects are fully bespoke. We take the time to understand your objectives, audience, available space and budget before recommending the most suitable simulator setup, branding and software options. Every installation is designed around your project rather than an off-the-shelf package.

Do you operate across the UK?
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Yes. Exsim delivers simulator projects throughout the UK and also supports international clients worldwide. From local corporate events to large-scale permanent installations overseas, our team can manage delivery, installation and ongoing support wherever your project is based.

What industries do you work with?
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We work across a wide range of industries, including automotive, retail, exhibitions, corporate events, visitor attractions, entertainment venues, shopping centres, motorsport and hospitality. Every project is tailored to the customer's objectives, whether it's increasing engagement, driving footfall or creating a permanent simulator attraction.

Let’s Build Something Exceptional

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Speak to our team about your simulator project and discover how Exsim can support you from concept to delivery.

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